This month I continue to to give you a few ways to easily implement automation processes into your practice focusing on internal processes through time saving zaps. Last week I discussed a few foundational aspects of determining what to automate (within your practice) and what to personalize (engagement). Why automate? To streamline your practice, save plenty […]
FOR THIS MONTH OF JUNE the theme is all about EASY-TO-IMPLEMENT AUTOMATING PROCESSES IN YOUR PRACTICE, so you can focus on lawyering and taking time off during the summer. Summer is definitely upon us! As a transplanted Swede (from darker, somber surroundings for about 9 months out of the year) no one appreciates the warmer ocean waters and […]
What is GDPR and Does It Apply to My Business? GDPR stands for “The General Data Protection Regulation” a privacy law from the European Union that goes into effect May 25, 2018. Even though it’s a European Union law, any business conducting online engagement with EU/UK residents need to be paying attention because the GDPR […]
STORYTELLING TO CONNECT AND BUILD MEANINGFUL RELATIONSHIPS Facts tell, stories sell. So let’s discuss how you can share your unique attributes and accomplishments, by storytelling to connect! And, everyone has a story, but no one else has your story…I tell my story all the time. I tell it on my website, in my client conversations, […]
LAW PRACTICE WORKFLOW PART 3: CAREFULLY CHOOSING YOUR CLIENTS We’ve all been there – focusing all our time and effort on that one case that builds up to an ever increasing load of unreasonable expectations from an unreasonable client. If we’d taken the time to vet more carefully, the signs would have been noticed, but […]
BRANDING FOR LAWYERS IS SO MUCH MORE THAN JUST ANOTHER PRETTY FACE RECAP FROM PRIOR WEEK Last week we discussed giving back to, yourself! Giving yourself more time by automating and streamlining your practice. I listed and described how to use three different tools that makes your life just a bit easier. THIS WEEK: This […]
THIS MONTH SHOW YOUR LOVE BY OFFERING YOUR CLIENTS VALUABLE CONTENT RECAP FROM PRIOR WEEK Last month I talked about how to optimize your LinkedIn Summary through a few tips and 3 structured steps. I spent plenty of time talking about telling a story, showing some personality and providing value before showcasing you or risk […]
A STELLAR LINKEDIN SUMMARY: USE IT TO TELL YOUR STORY. NO ONE ELSE HAS THIS, SO SHARE IT TO SET YOURSELF APART! In last weeks episode I talked about creating head turning headlines in your LinkedIn profile. Why is this important? Because it’s the ONLY part of your profile that’s instantly visible in LI search results! […]
HOW TO OPTIMIZE YOUR LINKEDIN HEADLINE TO MAKE HEADLINES In last weeks episode I talked about where to position your online self, what to ask in order to determine your best online channels, and use it in a meaningful way to build your practice. Though it is impossible to make a blanket recommendation, I reviewed […]
WHO ARE YOU AS AN ATTORNEY AND HOW DO YOU SHOW UP ONLINE? As mentioned last week, I wanted to start this first month off with some foundational content to ensure that you are setting yourself up for optimal visibility. This means digging into WHO you are as an attorney and HOW you show up […]