In an environment of never-ending news cycles, minute-to-minute attention spans, intense competition for potential clients, and perpetual pressure for professional self-promotion, blogscan be an excep
We’re all mostly working in a time-sensitive world, but what does it mean to blog in a meaningful way within this time frame most of us work with? Meaningful blogging in a time sensitive world i
Not only is LinkedIn a great tool for job seeking, but for positioning yourself, your business in the best of light if maintained regularly. However, LinkedIn is also notorious for updating and changi
Happy Holidays! Here are Tips, Tricks & Strategies to Optimize your Online Engagement. HessConnections monthly newsletters, offer three tiered updates… Effective applications for business
Google is constantly refining its algorithm to bring the most relevant, fresh results to the top. While there are some high profile changes (such as Panda and Penguin), many of these occur without any
In the past if you wanted to connect with someone on LinkedIn, you had to describe how you knew them in your connection request. Selecting a group you share used to be the main way to meet new people.
Law is one of the oldest professions in the world. It’s been around for centuries, but the field has changed with the times, new rulings, new laws and changing regulations are par for the course whe
Here’s one powerhouse technique for branding your law firm with Pinterest. This technique will help your brand, add credibility and generate leads. If you are a law firm who wants to learn more
Online legal marketing is not just about blogging and tweeting random pieces of legal information. Although there’s something to be said for varying your content to attract a diverse audience, it
We have all heard a horror story or three where the mightiest of Social Media hero’s have fallen victim to the very monster that they have been slaying day after day for years on end. And if the