The How of an Attorney Online
WHO ARE YOU AS AN ATTORNEY AND HOW DO YOU SHOW UP ONLINE? As mentioned last week, I wanted to start this first month off with some foundational content to ensure that you are setting yourself up for o
  • Viveca Hess
  • Jan 19, 2018
The Social Lawyer show podcast.
Announcing my new weekly Law Podcast “The Social Lawyer” show! I am thrilled to announce the launch (finally) of my new podcast “The Social Lawyer” where I’ll be sharing strategies, tips, to
  • Viveca Hess
  • Jan 19, 2018
High Quality Content for Law Firms
High quality content curation for law firms & reputation management for law firms: What the pros know! Even though digital marketing is absolutely essential for any business out there, high qualit
  • Viveca Hess
  • Mar 06, 2017
Protecting and promoting public agencies
In 2016, government and public agencies at the local, state, and national level are finding new and innovative ways to leverage social media platforms as a low-cost and effective communication tool. W
  • Viveca Hess
  • Jan 22, 2017
Online legal marketing: key elements
3 Key Elements to a Powerful Online Presence: Online Legal Marketing, Social Media Best Practices, Story Telling for Law Firms Establishing an online presence can seem daunting at first – thereR
  • Viveca Hess
  • Jan 22, 2017
legal marketing is about relationships, not transactions
Legal marketing is about relationships, not transactions. Clients are really buying lawyers or law firms, and this is a unique aspect of legal marketing for the law firm. It wasn’t always legal,
  • Viveca Hess
  • Mar 19, 2015
storytelling for lawyers
Not all blogs are created equal, and here is why storytelling is the hottest new legal marketing tactic. The National Law Review “For Sale: Baby shoes. Never worn.” Those six simple words, commonl
  • Viveca Hess
  • Mar 19, 2015
sure fire legal marketing tips
Is your law firm using these 10 surefire legal marketing tips? Law firm marketing involves an increasingly important online involvement and specifically on social media. As marketing budgets grow the
  • Viveca Hess
  • Mar 19, 2015
Law Business Boost 2015 Workshops for Attorneys and Law Firms
Not Hacked or Can’t Tell: Real Problem for Law Firms Are you not hacked or can’t tell? Hacking, espionage, and other cybercrime have plagued law firms quietly for close to a decade. Only recen
  • Viveca Hess
  • Mar 12, 2015
rebranding or misappropriation?
When a former employee takes a law firm’s social media accounts with them is this rebranding or misappropriation? With their speed, convenience and efficiency, the blogs have become essential to
  • Viveca Hess
  • Feb 20, 2015

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